Accessibility Policy
Last reviewed: October 4, 2026
Vintage Ice Hockey wants everyone to be able to browse our teams, read our stories, and buy our gear — whether you use a mouse, a keyboard, a screen reader, or a phone held sideways. This page explains what we've done, what we're still working on, and how to reach us if something isn't working for you.
Our standard
We are working toward the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA, across vintageicehockey.com and vintageicehockey.ca. WCAG is the standard referenced by the Americans with Disabilities Act, Ontario's Accessibility for Ontarians with Disabilities Act, and most other accessibility laws.
We don't use an accessibility overlay or widget. Those tools sit on top of a site without fixing it, and we'd rather do the work in the site itself so it works with the tools you already use — your browser's zoom, your operating system's contrast settings, and your screen reader.
What we've done
- Alt text on every image. Every product image on both stores describes the item, colour, view, and design. Every blog image describes what is in the photo. Our process for adding new teams includes alt text as a required step so new products don't ship without it.
- Keyboard navigation. A "Skip to content" link is the first thing you reach when you press Tab, so you can bypass the header and menus.
- Forms and controls. Size, colour and quantity controls are labelled, sold-out options are announced, cart errors are read aloud, and the currency and share controls have proper names, so you can browse and buy with a screen reader.
- Site structure and contrast. Pages use one main heading and a logical heading order, with named navigation regions and a single header and footer landmark, so screen reader users can jump around the page. Product prices, sale prices, and slider controls are announced. Text colours across the header, footer, links, and product listings were reworked to meet the WCAG contrast minimum.
- French on vintageicehockey.ca. The French storefront has French alt text on every product image, French product and collection titles (with Quebec teams under their real French names), and French labels on the controls above, and the page language is declared correctly so screen readers pronounce it as French.
- Size charts as tables. Our apparel and jersey size charts are real tables with labelled rows and columns, not images, so measurements can be read cell by cell with a screen reader.
- Ongoing monitoring. We run automated accessibility scans on the site and keep a dated log of what we test, what we find, and what we fix.
What we're still working on
We're honest about this because it's more useful than a compliance badge.
- Older page templates. Some of our "Shop by State" and league landing pages were built with a third-party page builder and are being rebuilt by hand. Until a page is rebuilt, its images may be missing alt text and the skip link may be absent.
- Third-party components. Parts of the site are provided by other companies and we have limited control over their accessibility: Shopify's checkout, our rewards, reviews and wishlist tools, product recommendation carousels, the email sign-up popup, the Google Merchant Center badge, product mockup images generated by our print partners, and embedded YouTube videos (which rely on YouTube's captions). Where we can configure these, we do; where we can't, we've told the vendor.
Tell us if something isn't working
If you hit a page, product, or feature you can't use, we want to know. Email support@vintageicehockey.com with the page address and what happened, and we'll reply within two business days. If we can't fix the problem quickly, we'll help you complete your purchase or find the information another way.
We review this page at least once a year and whenever we make a significant change to the site.